These are a few of my favorite things
Feb 9th, 2009 by TVG Staff
I’m sure many of you have heard about Oprah’s annual Favorite Things Show. It’s like winning the lottery if you happen to get lucky enough to get a ticket to that show – as demonstrated by the hysteria that ensued following the announcement of this year’s show.
Well, the other day I came across an event that happened to include two of my favorite things: fashion and chocolate. In a rare instance, two items that are not typically mentioned in the same sentence (unless of course you’re talking about giving up chocolate so you can fit into a particular outfit), managed to combine their powers for a magical event – the fourth annual Cadbury Chocolate Couture Collection Fashion Show in Toronto. (And yes, each of the couture creations featured 100 percent pure Cadbury milk chocolate.)
For the November 5, 2008, show, 10 Canadian fashion designers sought creative inspiration from countries around the world – and of course chocolate. The result was a unique fashion collection that celebrated two of a woman’s favorite things, fashion and chocolate.
The PR minds behind this chocolaty creation was the team from Strategic Objectives. One of Canada’s leading, full-service public relations agencies, Strategic Objectives has a wide range of clients including those in the retail, technology, education and health and wellness industries. Along with The Vandiver Group, Inc., Strategic Objectives is a member of Pinnacle Worldwide, an international network of more than 50 independent public relations agencies in 30 countries.
Judging from the volume of delicious press coverage and reviews of the show – I would say the event was a huge success. I just have one last question: Can I order the El Toreador in milk chocolate, or is it only available in dark?