Print media has its hands full trying to play catch up with the fast-paced evolution of technology. The general population has become accustomed to the idea of news at their fingertips in an instant. This means a decline in readership for most print publications. To combat this trend, Next Issue Media is taking steps to level the playing field. Their Newsstand application for Android tablet devices is expected to roll out this April, and will allow readers to access digitized versions of their favorite magazines and newspapers all in one place.
Next Issue also plans on releasing a version of the app for the Apple Store this summer, and will expand to more devices in the coming months. The app will include a selection of 32 possible titles for users to choose from, with plans to expand their library to 200 titles by the end of 2012.
While this is just one example of how print media is adapting to the digital age, it speaks to the necessity for change that print publications face. Do you think Newsstand will help print publications stay on their feet? Would you purchase a subscription to a digital copy of your favorite print publications through a third-party app? We’d love to hear from you!