Best Practices for Businesses Using Facebook Messenger By Nate Shryock, TVG Manager of Digital Strategy In Part 1 of this blog series, we outlined how messaging apps can be useful business tools. Today, we’ll explore some best practices for businesses who want to use Facebook Messenger to communicate with their customers. Respond promptly Facebook publicly displays Read More
Social Media
Messaging Applications: A New Era of Business Communications (Part 1)
Messaging Applications: A New Era of Business Communications (Part 1) By Nate Shryock, TVG Manager of Digital Strategy We’ve all had experiences with people who spend too much time on their phone. Family dinners, dates, Friday night outings… it is no secret that people are often preoccupied with their digital lives. As individuals, this is Read More
The Plague of Viral Marketing
The Red Swimsuit Phenomena: The Plague of Viral Marketing By Madeleine Smith On Wednesday, May 4, Sunny Co Clothing posted a picture on Instagram of a red swimsuit. If you posted the picture of the swimsuit on your Instagram within 24 hours, you were promised the same suit delivered free to your doorstep! While shipping and Read More
Why a PR Pro Should Help You with Presentation Skills
Why a PR Pro Should Help You with Presentation Skills By Laura Vandiver, TVG VP of Research & Strategic Insight We’ve all been there. Your palms are sweaty, your mouth is dry. It’s that awkward moment before you begin a big presentation. Public speaking or making a presentation—whether to a large group or small—is consistently Read More
Social Media “Best in Show”: The Brands that Rocked Social in 2015: Part 2
The Brands that Rocked Social in 2015: Part 2 By Abbey Theban, TVG Assistant Account Executive Did you catch Part 1 of our totally awesome social media awards show blog? Now it’s time for Part 2! Check out the rest of our picks for the most inspiring/hilarious/innovative social media accounts. We’re giving you the best Read More
Social Media “Best in Show”: The Brands that Rocked Social in 2015: Part 1
The Brands that Rocked Social in 2015: Part 1 By Abbey Theban, TVG Assistant Account Executive So this blog post is going to be a little different. No advice, no lessons… just an appreciation for some good ‘ole social media accounts. We’ve decided that brands aren’t getting enough recognition for their social media successes. That’s Read More
Giving Tuesday is the New Black (Friday)
Giving Tuesday is the New Black (Friday) By Melissa Breer, TVG Account Executive For the past several years, Black Friday sales have been starting earlier, with many stores offering sales days before Thanksgiving and stores now opening on Thanksgiving. Giving Tuesday is the New Black (Friday) March 3rd, 2021Heather James
When “Spiking Your Friend’s Eggnog” Becomes a Public Relations Crisis
When “Spiking Your Friend’s Eggnog” Becomes a Public Relations Crisis By Abbey Theban, TVG Assistant Account Executive ‘Tis the season for print and digital ads alike to be donned with holiday cheer. From red and green- themed layouts to festive ad copy, retailers are getting in the holiday spirit. But can holiday cheer be taken Read More
The Power of an Emoji
The Power of an Emoji By Melissa Breer, TVG Account Executive The wait is over… the taco emoji is here. The Power of an Emoji November 14th, 2017Heather James