Ready for Takeoff: LaunchCode and TVG Partnership By TVG Staff It’s predicted that one million programming jobs will be left unfilled by 2020. Every year, The Vandiver Group partners with a local business or organization and offers pro bono public relations services. From social media management, market research, media training and storytelling classes, to internal Read More
Training
Bridging the Gap: Understanding Cultural Differences
The Importance of Understanding Cultural Differences By Andrew Woodcock, TVG Account Executive There’s a phrase in Russian that closely corresponds to one in English: “mir tyesen.” Word for word, this phrase means “the world is tight,” but the base meaning is closer to our phrase “it’s a small world.” Modern communication technology is bringing the Read More
Messaging Applications: A New Era of Business Communications (Part 1)
Messaging Applications: A New Era of Business Communications (Part 1) By Nate Shryock, TVG Manager of Digital Strategy We’ve all had experiences with people who spend too much time on their phone. Family dinners, dates, Friday night outings… it is no secret that people are often preoccupied with their digital lives. As individuals, this is Read More
Think Typos Don’t Matter? Think Again.
Think Typos Don’t Matter? Think Again. By Laura Vandiver, TVG Vice President of Research and Strategic Insight I overheard a conversation the other day while working out at the gym. A woman I had seen there before—let’s call her Cindy—was telling someone about how she works in PR. Cindy was annoyed that her client called Read More
College Athletes in the ‘Real World’: What Lacrosse Taught me about Work Ethic, Leadership and Accepting Challenges
College Athletes in the ‘Real World’ By Annie Spewak, TVG Intern Up until a year ago, my life revolved around lacrosse. My dedication to the game often dictated everything I did from my social life to my class schedule, but it also earned me a scholarship to play Division I in college. Over the years, Read More
The Reality of Crisis Communications
The Reality of Crisis Communications By Andy Likes, TVG Vice President Throughout my 20+ years in broadcast journalism and public relations, unfortunately I’ve seen my share of crisis issues. They happen every single day. I tell my crisis communications training classes that it’s not a matter of “if” a crisis happens, but “when.” The Reality Read More
Refocus at Work after Summer Vacation
Refocus at Work after Summer Vacation By Laura Vandiver, TVG VP of Research and Strategic Insight Ah, summertime…the magical few months when most Americans tend to travel and relax on family vacations. I just returned from a glorious week in the mountains of Colorado, but now it’s time to refocus on work and attack my Read More
Want to Understand Someone? Be a Better Listener!
How to Be a Better Listener By Amy Crump, TVG CFO “Knowledge speaks, but wisdom listens.” – Jimi Hendrix With so many things clamoring for our attention these days- technology, multitasking, social media and other distractions—it has become more difficult to be a good listener. Want to Understand Someone? Be a Better Listener! November 14th, Read More
Why a PR Pro Should Help You with Presentation Skills
Why a PR Pro Should Help You with Presentation Skills By Laura Vandiver, TVG VP of Research & Strategic Insight We’ve all been there. Your palms are sweaty, your mouth is dry. It’s that awkward moment before you begin a big presentation. Public speaking or making a presentation—whether to a large group or small—is consistently Read More
Corporate Lingo: Don’t Let Buzzwords Dominate Your Vocabulary
Corporate Lingo By Laura Vandiver, TVG VP of Research & Strategic Insight As an anthropologist, I am often keenly aware not only of how people behave in various situations, but what they say. Different social groups often have very specific linguistic styles. For instance, take my triathlon club. Unless you are actively training for a Read More
Top 10 Reasons Introverts Like Cats
Top 10 Reasons Introverts Like Cats By Patty Olsen, TVG Senior Project Manager I was thinking recently about my introverted tendencies, and how my cat truly understands them. Cats have a range of interesting behaviors that are appealing to introverts. Top 10 Reasons Introverts Like Cats September 20th, 2017Heather James