In 2020, You Need a Good, Flexible Backup Plan

One thing is certain this year — 2020 has been a year unlike any other. For many, certainty has turned to uncertainty as COVID-19 changed the business landscape in both the short- and long-term. For months, our normal communications for clients were anything but normal. Business meetings moved online. Offices became vacant as we worked Read More

Seeing Ain’t Believing

We should have seen this coming. In the February, 1982 issue of National Geographic magazine, the cover was a photo that included images of the pyramids in Egypt. Just one problem. One of the pyramids was not where it was supposed to be. Because the original photograph was shot horizontally, and the cover is vertical, Read More

THE VIDEO INTERVIEW: PART 2 – YOU, THE INTERVIEWEE

The Video Interview Part Two: Being Interviewed by Rich McEwen, TVG Media Specialist There are techniques you can use as the subject of a video interview to make sure you communicate your message in a way that is concise and easy to edit. Know your story. Know in advance what your key message points are Read More

The Interview: Part 1 – You, the Interviewer

The Video Interview Part One: You, the Interviewer by Rich McEwen, TVG Media Specialist Whether you’re interviewing a Fortune 500 CEO or a local spelling bee champion, good interviewing skills are vital. A clear and concise story is the goal for both the interviewer and interviewee. In part one I will share some of my Read More

Super Bowl 50 Ads

Watching It For The Ads By Jesse Selz, TVG Graphic Designer I’d be lying if I said I was big fan of football, or that I even attend Super Bowl events for the purpose of watching the game. However, there are many other coexisting elements which are persuasive enough to make me an active participant: Read More