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Get the Picture

So you’re having an event. You’ve sent the invitations, ordered the food and beverages and booked the space. But what about photos and video? Sometimes, this is an afterthought or a low priority. But it shouldn’t be. Making sure you have photos and video can have a number of benefits — some not so apparent. Read More

TVG Favorite Staff Recipes – Traditional Thanksgiving Recipes

In honor of Thanksgiving this week, the TVG staff decided to share their favorite recipes. If you missed the last two days of recipes, read all about them here: TVG’s Favorite Guilt-Free Recipes and TVG’s Drinks, Appetizers, & Dessert.  Today, enjoy our favorite traditional Thanksgiving recipes as you get ready for the holidays!   Amy Read More

TVG Favorite Staff Recipes – Drinks, Appetizers, & Dessert

  In honor of Thanksgiving this week, the TVG staff decided to share their favorite recipes over the next few days. Enjoy our favorite drinks, appetizers, and dessert as you get ready for the holidays!   Ryan Stiles This is my favorite drink around the holidays time. Just add in a little extra vodka whenever Read More

TVG Favorite Staff Recipes – Guilt-Free

In honor of Thanksgiving this week, the TVG staff decided to share their favorite recipes over the next few days. Enjoy these guilt-free recipes as you get ready for the holidays!   Donna Vandiver The kale salad is a family favorite, plus it’s easy to make and even better the second day! Kale Salad with Read More

Giving Tuesday: Creating a Successful Campaign

Giving Tuesday. You may have heard of it, but you’re not sure what it is. It started in 2012 as a day to encourage anyone and everyone to give. Since then, it has grown into the biggest giving movement in the world. Following Black Friday and Cyber Monday, Giving Tuesday encourages individuals, organizations, and families Read More

Seeing Ain’t Believing

We should have seen this coming. In the February, 1982 issue of National Geographic magazine, the cover was a photo that included images of the pyramids in Egypt. Just one problem. One of the pyramids was not where it was supposed to be. Because the original photograph was shot horizontally, and the cover is vertical, Read More

Are You Memorable? If You Can Tell a Good Story, Chances are Yes!

Think about the last time you went to a convention or conference. What was the most memorable part?  Was it a speaker, a certain booth or a sponsor giveaway? If you remember certain things but not others, it may be because you didn’t find the rest of the items memorable At TVG, we coach our Read More

How to Create a Compelling External Newsletter

External Company Newsletters: A Guide  Last month we talked about internal company newsletters and what your employees want to know. Now, it’s time to think about your external company newsletter. But where do you start? First things first.  Think about your audience- the community around you, the people who are connected to your company, and Read More

Do Your Research FIRST!

By Laura R. Vandiver, Senior Research Strategist I can’t tell you how many times clients come to me and say “We launched a blog but we’re not getting any response from our target group,” or, “We have been offering our new product for several months, but our marketing efforts are falling flat.” The first question Read More

Internal Company Newsletters – What Do Your Employees Want to Know?

by TVG Staff Employees like to be in the know when it comes to their company. Having an internal newsletter can help employees feel valued and increase productivity in the workplace. Here are a few things that are helpful to include in an internal company newsletter: Company News What has the company been up to? Read More

TVG Earns Three Communicator Awards in 2019 Competition

The Vandiver Group (TVG) has won three  2019 Communicator awards – one for a multimedia campaign and two for printed publications — at the 25th Annual Communicator Awards. TVG earned an Award of Distinction for its multimedia public engagement campaign for a public utility group’s rate commission work in 2018. This new category recognizes the innovative Read More